Hornady: Accurate, Deadly, Dependable
Hornady Manufacturing was built and thrives to this day on a vision for the future, a trait firmly on display in its ability to harness technology, create cutting-edge designs and craft products enthusiasts deserve. The approach is genetic. The business remains family owned and operated after more than 70 years, and the Hornady spirit appears to be contagious, based on the prowess of its research and development teams.
Joyce Hornady was an avid hunter and shooter who, although deemed too old for service during World War II, taught marksmanship to security forces stationed at Nebraska’s Grand Island Arsenal. The duties didn’t slow his hunting, although the war effort’s drain on stateside supplies made bullets scarce. So, he figured out how to redraw .22-caliber rimfire brass into bullets suitable for centerfire cartridges. Sometime after VJ Day he partnered with Vernon Speer, and the design became available to the public under the “Speer Hornady Bullets” name.
Speer moved to Idaho and built his own legend. Hornady stayed in the Heartland and knew the post-war glut of surplus cartridges was good news for recreational shooters, but also understood the bullets they carried were not ideal for hunting. Add the sudden excess of components—brass, powder, primers—that would make the economy of reloading attractive to returning G.I.s and he saw an opportunity.
In 1949 he opened the doors of Hornady Manufacturing Company in Grand Island, NE. Its motto was, and still is today, “Accurate, deadly, dependable.” A .30-caliber 150-grain spire-point was the first bullet it made—a design that remains popular.
Korean War Slowdown
Sales totaled only $10,000 the first year—not enough to put the books in the black—although the figure tripled in the next 12 months. Staff size grew to four, then the Korean Conflict arrived, and its corresponding scarcity in raw materials. Commercial bullet production slowed, and rather than risk layoffs or idle the business, Hornady entered into a contract with the government to manufacture war effort items.
The approach worked and after fighting stopped production resumed to normal. Business was good and by 1958 it the company had outgrown the mid-town building it launched from—formerly an auto body shop. That year the company opened an 8,000-square foot factory west Grand Island, in an area outside city limits. The facility even included a 200-yard, underground range for testing, another testament to the company’s foresight. The location was remote at the time, but today it’s surrounded by buildings.
Hornady Innovation and Cartridges
Hornady added sales and marketing staff in the 1960s and the pension for innovation shined when company experiments identified an improved bullet design. The secant ogive spire point was the result, and it’s still used in most pointed-bullet profiles to this day. The technical-sounding approach, in simplest terms, improves ballistic coefficient and exterior ballistics by increasing the radius of the circle reflected by the pointy/rounded end of the bullet—in effect, smoothing things, improving aerodynamics and decreasing drag. Common sense, except if that radius gets too large accuracy is lost and if you sacrifice too much of the projectile’s straight-walled section it can have problems settling into the barrel’s rifling. Thankfully the engineers and ballisticians have done all the heavy calculus.
It wasn’t long until the company was offering everything from .22- to .45-caliber bullets for reloaders. Then, in 1964, Hornady rolled out its Frontier Ammunition line of cartridges. Built from surplus brass and Hornady projectiles at strict manufacturing tolerances, it quickly gained favor for performance and affordability.
Staff grew to 40 and sales climbed at an annual rate of 30 percent. Consumer demand was so great that manufacturing space was expanded to 25,000-square feet.
When the Vietnam war began the company faced a different challenge, though. Surplus brass vanished and, to ensure production continued uninterrupted, Hornady entered into mutually beneficial agreements with other major manufacturers. A byproduct of those relationships continues to this day—seen in the number of Hornady bullets in cartridges assembled by other companies.
Joyce Hornady’s youngest son, Steve, came to work for Hornady Manufacturing in 1970. Then in 1971 Hornady Manufacturing purchased Pacific Tool Company—Steve Hornady’s former employer—which had been making reloading presses and gear since 1928. One of the company’s last designs, a progressive press, was so innovative that it continues to be popular to this day.
Despite all the success and challenged, the emphasis on technology and improvement never faltered. In 1965 its engineers developed the Innergroove, scoring inside the bullet to ensure proper “upset” (mushrooming) on impact. The InterLock, which minimizes separation by using an interior ring, came in 1977.
Joyce Hornady and two members of his staff died on Jan. 15, 1981, while traveling to the firearm industry’s annual Shooting Hunting and Outdoor Trade Show.
Steve Hornady took over as president. His wife Marval, who had already been working for the company for nearly a decade, became chairman of the board. Joyce’s daughter, Margaret Hornady David and her husband left corporate positions at Polaroid to join the team.
What followed is a rapid and unparalleled harnessing of groundbreaking technology in the company’s cartridges and bullets. A large part of that is the engineers the company has attracted, but without management willing to risk it on a concept, none of it would be possible. If you’re one of the many 6.5 Creedmoor fans, you can thank Hornady. It introduced the cartridge in 2007. More recently it gave us the 6.5 PRC and .300 PRC cartridges. Want reliable feeding and stopping power in your self-defense handgun? Hornady has the answer.
Hornady Critical Defense
One failure in your self-defense gun with your preferred carry cartridge is not acceptable. It’s a simple stovepipe on the range, but in a criminal confrontation, the results can be fatal. Hornady’s Critical Defense and Critical Duty lineup harnesses the company’s FTX (Flex Tip) Bullet tip technology that helps avoid feeding problems, minimizes clogging through barriers like clothing, yet delivers fight-stopping terminal performance. The former is fine-tuned for home- and self-defense, the latter tailored for law enforcement officers, who require better barrier penetration as they protect and serve. The cartridges are available for most handguns and even some long guns.
Hornady Custom XTP
The ultimate in self-defense loads from the company, however, may be it's Custom XTP (eXtreme Terminal Performance) line of cartridges. Renowned for their accuracy, the projectile is a hollowpoint covered in a jacket of gilding metal to ensure unfailing feeding. Serrations ensure proper upset on impact and the swaged core ensures in-flight stability with proper expansion. It’s available for a variety of chamberings.
Historically, one of the big limitations to lever-action rifles is a tubular magazine that requires cartridges to line up, single file. If those loads feature a ballistically superior pointed bullet and one of them strikes the primer ahead with enough force, the results are more than just “surprising.” Hornady was the first to solve the problem and put some exterior ballistics back into the equation using the same FTX technology.
When precision is key and performance cannot be compromised, take a close look at this Hornady line—from bullets for that precision reloader, to complete cartridges. The A-MAX projectile starts with a secant ogive profile to improve external ballistics, adds a swaged lead core to improve shot-to-shot repeatability and puts it in the company’s AMP jacket, which has virtually zero deviation in wall thickness. Add an ultra-low drag tip to improve ballistic coefficient and its an ideal option for anyone trying to make that long-distance connection, or dozens of them.
Hornady 17 HM2 17 Grain V-MAX - 50 Rounds$8.50
Manufacturer Hornady Condition New Bullet Weight 17 Grain Bullet Type V-MAX Use Type varmint hunting Casing Type Brass Quantity 50 Ammo Caliber 17 HM2 (Mach 2) Manufacturer SKU 83177 Primer Type Rimfire Magnetic No UPC Barcode 090255831771 Cost Per Round 17.0¢ per round
This .17 HM2 (not to be confused with .17 HMR, which which it is not interchangeable) ammunition from Hornady is a fearsome varmint load ideal for squirrels, groundhogs, rabbits, and other small pests.
Each cartridge in this box of 50 fires a light 17 grain V-MAX hollow point bullet at 2,100 feet per second. The V-MAX is a polymer-tipped design optimized for rapid fragmentation.
Hornady is the developer of the HM2 cartridge and the manufacturer of this ammo. This ammo is made in the USA.
Hornady .204 Diameter Bullets - 24 Grain NTX - 100 Count$18.15
Cost Per Bullet 18.2¢ per bullet Bullet Weight 24 Grain Bullet Caliber 204 Ruger Quantity 100 Bullet Type Polymer Tipped Manufacturer Hornady Manufacturer SKU 22000
Hornady's NXT line provides shooters with accurate and reliable projectiles that have non-traditional cores. Each bullet in this box of 100 is .204" in diameter, weighs 24 grains and houses a polymer tip. These projectiles are designed to be compliant with shooting and hunting areas that have lead restrictions. Hornady engineered these lead free bullets to have ultra flat trajectories and a streamlined profile. These projectiles have a match grade copper jacket design to provide exceptional accuracy at any range. These bullets are California compatible.
Don't forget to check out Widener's selection of Brass, while you're here.
**This is not loaded ammunition.**
Hornady .308 Diameter Bullets - 150 Grain FMJBT - 100 Count$30.00
Cost Per Bullet 30.0¢ per bullet Bullet Weight 150 Grain Bullet Caliber 30 Caliber, 300 AAC Blackout, 308 Win Quantity 100 Bullet Type Full Metal Jacket Boat Tail (FMJ-BT) Manufacturer Hornady Manufacturer SKU 3037
Hornady .264 Diameter Bullets - 153 Grain A-TIP Match – 100 Count$67.85
Cost Per Bullet 67.9¢ per bullet Bullet Weight Not Applicable Bullet Caliber 260 Remington, 6.5mm, 6.5mm Grendel, 6.5x284 Norma, 6.5x55 Quantity 100 Bullet Type Specialty Manufacturer Hornady Manufacturer SKU 2638
The A-TIP Match is the culmination of years of research and testing. And when it’s preeminent bullet manufacturer -- heck, we’ll say bullet virtuoso -- Hornady doing that research and testing, you know you’ve got something exceptional on your hands. This .264” diameter bullet features a precision machined aluminum tip, which is exceptionally long and perfectly centered to facilitate tighter groupings. The A-TIP Match’s ogive, bearing surface, and boat tail angulature are all optimized totally for its caliber, and its Advanced Manufacturing Process jacket is redesigned to be even more concentric than ever before for stellar in-flight stability.
Uniformity is king at Hornady. The bullets in this box came out of the machine sequentially, and were given minimal handling so as to ensure their identicality to one another. Hornady doesn’t even wash their A-TIP Match bullets after crafting them, electing rather to pack them with a polishing rag so the shooter can clean them up how they prefer at home. The result is total fungibility -- bullets you can utilize to win competitions with ease!
Hornady .264 Diameter Bullets - 135 Grain A-TIP Match – 100 Count$74.85
Cost Per Bullet 74.9¢ per bullet Bullet Weight 135 Grain Bullet Caliber 260 Remington, 6.5mm, 6.5mm Grendel, 6.5x284 Norma, 6.5x55 Quantity 100 Bullet Type Specialty Manufacturer Hornady Manufacturer SKU 26179
The A-TIP Match projectile is the product of years of research and testing by Hornady, and delivers simply astounding accuracy that will let your handloads win big at any competition. This 135 grain .264” diameter bullet features a precision machined aluminum tip, which is longer than a polymer one to both improve center of gravity and inflight stability. The A-TIP Match has an optimized ogive and bearing surface, and its boat tail is precisely angled for its caliber to enhance its ballistic coefficient to an impressive degree. This bullet also features Hornady’s Advanced Manufacturing Process jacket with virtually zero runoff or deviation in its thickness.
Hornady takes every precaution to make an A-TIP Match as accurate as can be. The bullets are sequentially packaged for lot consistency, and handled as little as possible so as to keep them identical to one another. These bullets are packaged with their own polishing bag because they were not bulk washed after production. Hornady advises using their own A-TIP seating stem to seat this bullet as precisely as possible.
Hornady Superformance Varmint 17 Hornet 20 Grain V-MAX – 25 Rounds$21.00
Manufacturer Hornady Condition New Bullet Weight 20 Grain Bullet Type V-MAX Use Type varmint hunting Casing Type Brass Quantity 25 Ammo Caliber 17 Hornet Manufacturer SKU 83005 Primer Type Boxer Magnetic No UPC Barcode 090255830057 Cost Per Round 84.0¢ per round
This Superformance Varmint cartridge is ideal for any rifle chambered for 17 Hornet (Not 17 HMR). It features Hornady’s revered V-MAX, a bullet that’s accurate as all get out with its sharp polymer tip, swaged lead core, carefully angled boat tail, and concentric copper jacket. Said tip sits perched on the rim of the jacket and projects down into a hollow within the core. It builds up great energy upon impact before connecting with the core, at which point it lets loose simply devastating fragmentation. No varmints will be laughing at you when you’ve got that kind of destructive potential on your side.
Non-corrosive Boxer primer? Check. Precisely tapered new brass casing? Check. Clean burning propellant? Check. What we have got here is clearly a Hornady!
Hornady Match 338 Lapua Magnum 250 Grain HP-BT - 20 Rounds$109.85
Manufacturer Hornady Condition New Bullet Weight 250 Grain Bullet Type Hollow-Point Boat Tail (HP-BT) Use Type hunting big game, match or precision shooting, plinking at the range, really big game hunting Casing Type Brass Quantity 20 Ammo Caliber 338 Lapua Magnum Manufacturer SKU 8230 Primer Type Boxer Magnetic No UPC Barcode 090255382303 Cost Per Round $5.49 per round
The 338 Lapua Magnum has been around for only just over 25 years, but it is one of the best rounds to date, and was used to set a record for the longest confirmed kill. When you want something highly accurate with a long range and great power, the 338 Lapua Magnum is perfect for you, no matter whether you need to hunt, compete in a shooting match, or practice at your nearest long distance range.
Hornady has been around since the downfall of World War Two and has dedicated themselves to making some of the best ammunition possible. With their incredible dedication, they have made some of the best, most innovative ammo on the market, giving you exactly the ammo you need. With these Hornady Match, hollow point boat tail, 250 grain, brass cased, boxer primed rounds, you have the phenomenal accuracy, extended range, incredible trajectory, and high speed you need to win even prestigious shooting matches.